
Modern headline pioneer
Jensen Huang
Study the pattern design behind a platform, ecosystem, and market architecture.
Learn: Create a pattern that customers, developers, partners, and markets can all plug into, rather than only a product they can buy.
Photo: Maurizio Pesce · CC BY 2.0

Modern alternative pioneer
Bill Gates
Study platform strategy, software ecosystem design, and the architecture of a dominant operating model.
Learn: Design the business model, platform, distribution strategy, and developer ecosystem so the pattern compounds.
Photo: Kuhlmann / MSC · CC BY 3.0 DE

Historic pioneer
Tim Berners-Lee
Study the blueprint that made a new information system usable by the world.
Learn: Design simple, open patterns that other people can understand, adopt, extend, and build on.
Photo: 14GTR · CC BY-SA 4.0